Sometimes we just want to complain but we don’t want to change our ways.
Finding a critical problem is the most important step in the journey of a bootstrapped business.
This checklist will help to identify critical problems
Is/Does your Problem:
Painful → Ideal = Ignoring it causes a lower quality of life
Waste time or money → Ideal = Combination of wasteful and mandatory
Not optional → Ideal = People would love to opt-out but can’t
Occurs Frequently and Repeatedly → Ideal = People need to do it all the time
Takes up too much time → Ideal = Takes a long time to solve every time the problem occurs
Forcing people to solve it using their own system → Ideal = Cobbled together solutions exist
People will be willing to pay if:
The solution saves them time
The solution saves them money
The solution makes them money
A combination of all 3 is best
